In this Blog, The Digital Gaurav share How to get more views on Instagram Reels.
Instagram Reels is still a relatively new medium for uploading short videos. It hasn’t even been a year, yet Instagram’s big following has helped it grow into a massive platform. They also encourage consumers to use the tool more frequently by increasing their reach and engagement. If you want to increase the number of views on your reels, there are a few options available to you.
Instagram’s reels were first released in August of 2020. This attempt was designed to compete with TikTok, a popular platform for sharing short videos. And as time has gone on, it has yielded some fantastic benefits. Reels was the first to grasp the massive market in India after TikTok was prohibited.
Through Reels, Instagram has been providing a lot of organic boost to their users, which has resulted in the growth of these Instagram accounts. If you use the appropriate tactics, you can quickly earn a lot of views on your Reels and expand your account. Here are some of the most effective ways to increase the number of views on your Instagram reels.
1. Create Valuable Content
Content is king, and it’s the most important component in helping you develop on Instagram. You must publish clips that provide viewers with some kind of value. Many reels with instructional content or “How to’s” that assist people are likely to become viral.
Also, it is heavily dependent on the specialty in which you work. Determine which kind of content perform best in your niche. Then you can try to duplicate it while adding a few of your own points to make it look more original. Remember that valuable material does not always have to be information-rich. Make it succinct and to-the-point without going overboard with information.
You can use ideas from previously successful reels to create something similar. If the algorithm has promoted those posts, there’s a good possibility you’ll reap the benefits as well, and your Instagram reels will see an increase in views.
2. Post Reels Consistently
One of the most important aspects of getting better outcomes with Instagram Reels is consistency. Reels is still a very new feature for Instagram, and they’re constantly eager to try out new things. So, if you post often, you might obtain the visibility you need via Instagram.
It’s also critical to post additional reels. You have a larger chance of appearing in the reels feed if you publish more and more stuff. It also lets Instagram know that you’re using the feature. However, consistency must always be maintained.
You may do this by using any Instagram scheduling software or by setting a timer and posting at the same time every day. You may notice some results after a few days of doing this.
Also, if you have an Instagram Business/Creator account, you can use it. It can provide you with all of the information you need about your Instagram account. It also includes the peak hours of activity for your followers.
If you post the Reels at that time, they may receive more views and likes, giving your post an immediate boost. This can also help you obtain more views on your Instagram reels by getting you to the Instagram Explore page.
3. Use Popular Sound Tracks & Other Reels Tools
Instagram users can use a large catalogue of tunes in their reels. However, every now and then, a song gets quite famous, and many users create reels using that sound.
This is because the Instagram algorithm ensures that as a user sees more and more reels from the same song, more of the same videos get added to their feeds. As a result, the song is extremely popular.
If you produce reels with these popular sounds, you’ll have a better chance of obtaining more views and engagement. You may check whether a song is popular or not by tapping on it from the video’s bottom. The more videos it has, the better, and you’ll get more Instagram Reels views.
4. Write an Engaging Caption
One of the most underappreciated aspects of Instagram Reels is caption writing. A user will consume the majority of your content through the Reels. However, if you pair it with an intriguing caption, your chances of hooking the user on your material skyrocket.
An engaging caption is one that corresponds to the information in your reels. It should provide some value to the user so that they are more likely to interact with your reels. If your caption is interesting, they could save it as well, which is a plus.
The more comments, likes, and shares you get, the more the Instagram algorithm will promote your work. So, set aside some time to come up with a catchy caption for your Instagram Reels.
5. Add Relevant Hashtags
If you’re new to the network, though, hashtags can be a great way to garner some organic views on your content. These hashtags inform Instagram what the video is about, and the material is pinned/tagged to that hashtag. As a result, Instagram presents your content to the people who are most interested in it, and you can gain more views on Instagram reels.
Some claim that hashtags no longer work with Instagram. It’s also no longer necessary to use hashtags. However, the truth is a little different. Hashtags may not work for a page with a large following, but if you are a newcomer, adding some popular hashtags is usually a smart idea.
6. Create a Custom Thumbnail For Your Reels
You’ve probably seen YouTube videos with visually appealing thumbnails. These thumbnails are sometimes what makes you want to watch the video. The same may be said for Instagram Reels.
You can create a custom thumbnail that matches the material in your Instagram videos. It should pique the viewer’s interest, but it doesn’t mean you have to resort to clickbait.
You can make a high-quality thumbnail on any platform, but Canva is our recommendation. After you’ve created the thumbnail, you can use the Cover option when uploading the Reels to add it. A personalised thumbnail is another effective approach to increase the number of clicks on your Instagram Reels.